Telemarketing / CRM & Response Handling

Response Handling

Response handling is an integral part of any direct marketing campaign. It is the first point of contact with your potential customers and the starting point of building a long-term relationship. Your corporate culture, image and values of your brand reflect the way you handle your inbound responses.

At datafields, we offer a wide range of response handling options. As your specialist outsource services provider, we can handle responses to your advertisements, direct mail coupons, reply cards, surveys, on-pack offers, e-marketing, web sites, radio adverts, and other promotional campaigns through a variety of channels including phone, fax, post, electronic media and the internet.

Whether its regional or national campaign, our response handling covers a wide range of activities, such as brochure and literature requests, customer care and information lines, dial-and-listen lines, competitions, prize draws, membership and subscription renewals, payment processing, voucher redemptions, returns handling and other mail order fulfilments.

Postal Response Handling

We handle postal responses via PO Boxes, Freepost, Reply paid coupons (RPC) and other Business Reply services. Responses are then opened, checked and data captured according to the client’s response criteria. Responses then could easily feed into our fulfilment, outbound telemarketing or any other suppression file updations.
E-mail Response Handling

Using the latest software suite, we provide a comprehensive, rapid response e-mail handling service. Many clients use our E-mail response handling services, especially on e-mail literature requests and for on-line order requests, which are linked with our fulfilment operation for order picking, producing letters, address labels and order dispatches.

Inbound Call Handling

In support to any outbound campaign, we also offer fully integrated inbound call handling services. We can set up dedicated inbound lines, including free phone 0800 numbers, local access and premium rated numbers and automated answer services.

We have deployed modern campaign call line identification & caller identification technologies, which allow the agent to retrieve customer history, even before answering the call.

The inbound lines will be manned by specially resourced and trained tele-business communicators. We have a wide pool of varying level of skilled tele-marketers that can be drafted according to the campaign requirements. We specialise in English, Portuguese and Spanish language response handling, but we could also support French and German languages.

We maintain a high standard of professionalism and we’ll tailor our services to your precise business needs. We will work with you every step of the way in terms of offering our expertise knowledge in planning and fulfilling your response handling campaign.
We always promote and encourage active customer participation in our campaign specific tele-marketers training programs and in calls monitoring and quality control issues.

Outbound Call Services

We complement our inbound response handling with outbound telemarketing services. At datafields, we can provide cost effective outbound telemarketing services for any direct marketing campaign.

Creating a good first impression with your opening sentence is vital to gain the attention of both the receptionists and the decision maker. We will work with you to discover the best way of asking the questions that can establish a good relationship with the customer in order to maximise potential sales in the future.

Our Services In Brief

Postal Response Handling - Client PO Box facilities, receipt capture, update of direct marketing responses and order fulfilment.

E-mail / Web Response Handling – Responses via E-mail and Web sites, which are mainly linked with our fulfilment operation of order picking, literature request and order dispatches.


Inbound Call Handling - In support to any outbound campaign, we also offer fully integrated inbound call handling services

  • Dedicated inbound campaign lines including free phone 0800 numbers, local access and premium rated numbers.
  • Extended hours support - live answering 7 days a week & out of hours
  • Credit card processing
  • Online data capture to multi-screen databases
  • Voice mail services
  • Hot line and Help line servicesMultilingual support English, Portuguese, Spanish, French and German operators.

Outbound Call Services - we provide cost effective outbound telemarketing services for any direct marketing campaigns, such as:

  • Market research questionnaires
  • Customer satisfaction surveys
  • Seminars & conferences booking & confirmations
  • Database cleaning
  • Address & contact validation
  • Appointment setting & lead generations

Customer relationship management (CRM) programs are available; please contact us for more details.